Three Saints on Oxford Street
A strip of Oxford Street in Darlinghurst – on the way up to Paddington – renamed itself ‘Three Saints’ recently.
It actually happened in the second half of 2008. Businesses on the Oxford Street, South Dowling Street, Victoria Street and Barcom Avenue intersection started talking renaming, set up a website, and started jamming out some names.
- Fruit Bat Crossing
- Penguin Square
They settled on Three Saints, due to nearby St Vincents, St Sophia and Sacred Heart.
So they’ve got the branding down.
Top picture is the window of Ariel bookshop – and below, Ariel’s shopping bags.
Is this common, this renaming business?
This is fantastic! I love this precinct and when I visit, it usually includes a visit to Ariel. I think it’s rare for a local community to be this organised and achieve something like this. I wish everyone there well with using this branding and image to enhance the community.
Fitzroyalty
20 Feb 09 at 10:42 am
Hey there, just found this blog thanks to Fitzroyalty. Nice. Thanks for the Kingscrosstimes link, too. I’ve reciprocated.
I should do a piece in the City News about local blogs. Interested?
Email me.
Michael
Michael Gormly
6 Mar 09 at 1:32 pm
That’s very interesting! 5 ways, 3 saints, the next logical step would have to be 1 something.
xssat
10 Mar 09 at 2:32 pm
Totally Xiaohan, The Cross.
ml
13 Mar 09 at 8:30 pm
How about renaming Oxford St to ‘Both Ways’?
Mr Matteo
23 Oct 09 at 5:31 pm